Influencers, inbound links for Converse and Clarks
Written by: Karl Janiec
Sometimes outside sources not affiliated with companies are
the best sources of brand awareness! All publicity is good publicity! Ok, well
not always, but for these brands they have some credible sources influencing
views of their social media, and websites.
For Clarks, it appears that not much influence comes from
people, but more from wholesale stores, or popular stores which carry the
Clarks brand. This includes ColetteParis, a popular stylish store located in
the one and only Paris France! Matches the Clarks aesthetic very nicely.
Converse has more endorsement from celebs, and other
sources. This is obvious as Converse is a more well-known brand with more
advertisements awareness. One of Convere’s biggest influencers is Wiz Khalifa,
who boasts an impressive 26 million followers on Twitter! No doubt with this
endorsement, converse is able to gain great awareness for the company. Some top
hashtags include Chucks, sneakers and shoes. Top hashtaps also link to Nike,
and Vans, who are direct competitors to
Converse.
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